Alejandra RAW

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Based in the heart of Guadalajara, Alejandra Raw Project is a young brand full of talents and creative souls!

Alejandra Raw Project garments are about primitive simplicity. Simple cuts, free loose-fitting shapes. It expresses itself through textures, stitches and hand-made details. All fabrics are handmade, weaved on looms in Oaxaca. The main colour is primarily raw, keeping the natural colour of the fabrics and trying to have a low impact on the environment. In some cases, colour is added by reusing transformed raw materials such as plants, soil and wood to dye the fabrics without any chemicals.